Root2Tip Online Shop

Specialist haircare products to your door...
MOBILE OPTIMISED
ACCELERATED
ECOMMERCE
SEO OPTIMISED
CUSTOMISED
Root2Tip approached me to build a first class eCommerce online shop and blogging platform after a recommendation by one of my clients.

My client already had an existing eShop that they had been struggling to use and update. I chose WooCommerce to give them an easy (and powerful) platform to work with. The site as designed from the ground up for speed and ease of customer purchase.

My client provided me with basic assets which I used to create a logical and well structured site. The previous site had become a disparate and very slow. I worked through all product descriptions and images to create a tightly branded website.

Illustrated here are images from the original launch site.
CLIENT
Root2Tip
ROLE
Designer and Developer
Project TYPE
Shopping & E-Commerce Solution
YEAR
2014
STATUS
Completed
A regrettable footnote to this project: My client made the decision to move this site offshore to an inexperienced developer. Subsequently the site degraded into a disparate brand with confusing content. During this time I was tasked with an emergency repair to the website (at 7pm on a Friday evening) after the developer damaged some of the core files - I fixed it. Sadly, my client continued to work with this developer. I would strongly urge that you always work with an experienced and dedicated developer with a proven track record.