Whitford Brand

Working for fellow designers is not the easiest task...
Steve Whitford, a long term client of mine is a vastly talented jewellery designer / maker. He asked me to design a new logo and help him brand his business. The brief was specific, it had to be minimal, elegant and emotive.

We sat in front of my computer for a few hours and worked through typefaces and motifs. Out of this came the finished brand logo – a double ring motif with a very clean typeface. I’m very proud of this one because working for fellow designers is not the easiest task.
CLIENT
Whitford: Designer Maker
ROLE
Designer and Artworker
Project TYPE
Brand & Logotype Design
YEAR
2002
STATUS
Completed