(designer of)
Stuff
What's all this stuff? Well, I've designed all kinds of stuff over the years. Although I trained as a graphic designer my skills are diverse in many different industries; designing stuff really well.
Almost three decades in the design industry have taught me something... Always, always, always listen to your client - you know your industry better than any designer. I take time to learn about your business, your challenges and ultimately your customers. After all, you want them to buy more of your services or products. I can help you to do this more effectively.
If you've had time to browse my website you will have discovered that I have meticulous attention to detail, regardless of the media type and platform.
My clients will testify that I'm friendly, honest, very easy to work with and effective. No ego, no "the big I am", just professional, jargon free, collaborative and open.
My clients will testify that I'm friendly, honest, very easy to work with and effective. No ego, no "the big I am", just professional, jargon free, collaborative and open.
My philosophies are simple... Communicate well. Be creative. Be Passionate. Ensure your audience understands the message. If in doubt leave it out.
My philosophies are simple... Communicate well. Be creative. Be Passionate. Ensure your audience understands the message. If in doubt leave it out.
What's all this stuff? Well, I've designed all kinds of stuff over the years. Although I trained as a graphic designer my skills are diverse in many different industries; designing stuff really well.
My clients will testify that I'm friendly, honest, very easy to work with and effective. No ego, no "the big I am", just professional, jargon free, collaborative and open.
Almost three decades in the design industry have taught me something... Always, always, always listen to your client - you know your industry better than any designer. I take time to learn about your business, your challenges and ultimately your customers. After all, you want them to buy more of your services or products. I can help you to do this more effectively.
If you've had time to browse my website you will have discovered that I have meticulous attention to detail, regardless of the media type and platform.
My philosophies are simple... Communicate well. Be creative. Be Passionate. Ensure your audience understands the message. If in doubt leave it out.
Design Influences
As a student I was obsessed by Swiss minimalism. I also stumbled across Russian poster design and it fuelled my fascination in bold graphics and a powerful, immediate message. The natural progression was to take influence from European styles alongside the British design company 8vo, publishers of Octavo magazine, an eclectic typographic journal.
During the 80s we were taught to design with "grids" which enabled typography to be planned out before (expensive) photo typesetting. Conversely, the grid encourages you to break free of it, creating unconstrained layouts. I have designed in this "open" way ever since. Without a doubt, my passion is for direct and bold design although some of my clients require a gentler approach.
My Design Work
I communicate on screen, paper and in three dimensions with the ability to apply my talent with equal effectiveness across visual identity, print, digital design and packaging.
I lean towards minimalist design but I also create elegant beautiful work and always tailor any solution to my client's requirements and market sector. Often you may not know what you're looking for, however, you do know you need to be more effective and more competitive. Investing in excellent, intelligent design and marketing can do this.
For example, all of my websites have been fully mobile and tablet adaptable since 2011 - many web designers and developers were still creating non-responsive sites during 2014. I place great emphasis on ease of use, rapid acquisition of information, visual excellence and speed. There's no point in having an amazing website that takes a minute to load each page. Add to this robust security and ease of use; it's a splendid recipe for a successful investment.
I lean towards minimalist design but I also create elegant beautiful work and always tailor any solution to my client's requirements and market sector. Often you may not know what you're looking for, however, you do know you need to be more effective and more competitive. Investing in excellent, intelligent design and marketing can do this.
For example, all of my websites have been fully mobile and tablet adaptable since 2011 - many web designers and developers were still creating non-responsive sites during 2014. I place great emphasis on ease of use, rapid acquisition of information, visual excellence and speed. There's no point in having an amazing website that takes a minute to load each page. Add to this robust security and ease of use; it's a splendid recipe for a successful investment.
