So you need a designer who can work from concept to production, provide graphic design, prototyping, artwork, project management and creative flair.
Global Point of Sale & Packaging
My client approached me to design and position a brand from the ground up and design logos, point of sale graphics, products and packaging. Global are a relatively new brand producing premium surfing and bodyboarding accessories. Their attitude is to offer no compromise quality at a price point that...
Alder Point of Sale & Packaging
Presented here is a small but varied selection of the vast array of point of sale graphics and packaging I have designed over many years. I often work two years ahead of actual production and they style and branding is constantly evolving - it keeps me on my toes. Alder have been active in the surf ...
Alder Wetsuit Graphics
Presented here is a varied selection of wetsuit logo design and surfing graphics. I estimate having produced design and specification for over 450 wetsuits over a seventeen year period. The design work is very complex as I often have to photograph a sample wetsuit and then piece together the graphic...
Alder Product Design
I'm regularly presented with a new design challenge by the Alder sales team. One week it might be a surfboard, the next a pair of gloves, and occasionally a wildcard like a changing mat. It's always interesting! Featured here are various projects encompassing product design and associated graphic de...